International Program Best

If you are a Korean language and culture enthusiast, you can learn more of the global K-Contents through this program.

  • Course

    47

  • Students

    2014

  • Video Contents

    887

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43 Course(s)

Professor

Em Henry Hungsun, Hong Seunghei, Kahm Howard, Lac Astrid, LEE HELEN JEESUNG, Lee Hyun-Kyung

Learning Period

02-25-2022 ~ 02-28-2023

Course Introduction

[Course Overview] K-Cinema: Explorations in Korean Culture, Design, and History is a non-degree course in the International Program of Yonsei’s LearnUs Online Platform. Students from all backgrounds and majors will find this an informative, fascinating and enjoyable introduction to one of the world’s fastest-growing cultural phenomena: K-Cinema. Using two well-known Korean films produced in the Incheon area as our primary sources - Chinatown (2015) and New World (2012) - class sessions are divided into subtopics that appeal to a diverse range of interests and perspectives (history, textual analysis, interviews and field trips). This is a course where everyone is encouraged to participate, enjoy, and discover something new about Korean culture!   [Specific curriculum]   Topic Detailed Topic Lecturer Duration 1 영화 Chinatown 1-1. Chinatown Helen Lee 12m 36s 1-2. A Larger Trend in Korean Design: Nostalgia & Newtro HyunKyung Lee 6m 50s 1-3. Hidden Origins of South Korea’s Politics & Economy Henry Em 6m 53s 1-4. Connections: The Historical Context of “Chinatown” Howard Kahm 8m 16s 1-5. The Mother: An Eternal Repetition Astrid Lac 9m 40s 1-6. Strong and Empowered? Gender in Chinatown Clara Hong 11m 32s 2 영화 신세계 2-1. Male Anxiety in New World Clara Hong 9m 36s 2-2. Some design aspects of the movie New World HyunKyung Lee 9m 40s 2-3. Liberation Denied: United States, Soviet Union, and the Creation of Two Koreas Henry Em 9m 53s 2-4. Connection: Militarized Industrialization in Modern Korea Howard Kahm 9m 26s 2-5. The Father: A Necessary Demise Astrid Lac 9m 55s 2-6. Compulsory Military Duty and Youth Culture Helen Lee 31m 44s   [Instructor] Helen Lee Clara Seunghei Hong HyunKyung Lee Howard Kahm Henry Em Astrid Lac   Underwood International College, Yonsei University   Inquiries: Education Digital Transformation Team, Office of Academic Affairs, Yonsei University (ictl@yonsei.ac.kr)  

Students

187

International Program

K-cinema: Explorations in Korean Culture, Design, and History

Professor

Dae Ryun CHANG,

Learning Period

01-03-2022 ~ 02-28-2023

Course Introduction

This course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then explain how companies can grow by going abroad or sourcing ideas/expanding into other countries or industries. This is summarized as CCCI: Cross-Country and Cross-Industry Innovation, a term and analytical platform used throughout not only this course but others in the specialization. As an introductory course, we keep the concepts short and simple in order to ease learners into the wonderful world of international marketing. More specific operational aspects such as managing the product, price, place and promotion as well as targeting and positioning will be provided in the second course of the specialization. After you successfully complete this course learners will obtain the following outcomes: (1) an understanding of the core meaning of marketing and international marketing. (2) learn that international marketing is about striking the right balance between maximizing the similarities across cultures (Etic approach) and customizing marketing (Emic approach) to important local differences. (3) learn about how to source or expand into other industries at home or abroad via cross industry innovation. (4) obtain a solid foundation for subsequent courses such as course 2 (International Marketing Entry and Execution) and the industry-specific courses in the specialization. Contact ICTL(ictl@yonsei.ac.kr) for related inquiries

Students

91

G-MOOC

Intro to International Marketing

Professor

Dae Ryun CHANG,

Learning Period

01-03-2022 ~ 02-28-2023

Course Introduction

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week. People who successfully complete this course will obtain the following outcomes: (1) You will learn the key characteristics of sports marketing. (2) You will learn the key characteristics of entertainment marketing. (3) You will be able to apply cross country growth strategies to your business in the sports and entertainment industry. (4) You will be able to apply cross industry growth strategies to your business in the sports and entertainment industry”. (5) You will be able to reference CCCI, i.e. cross-country and cross-industry Innovation best practices via interviews with key experts in the sports and entertainment industry such as from adidas, Audi, and YG Entertainment (home to Psy and Gangnam Style).   Professor Dae Ryun Chang from Marketing Department at Yonsei School of Business Professor Sunmee Choi from Service Management Department at Yonsei School of Business Contact ICTL(ictl@yonsei.ac.kr) for related inquiries

Students

70

G-MOOC

International Entertainment and Sports Marketing

Professor

HEO, JOON

Learning Period

01-03-2022 ~ 02-28-2023

Course Introduction

Spatial (map) is considered as a core infrastructure of modern IT world, which is substantiated by business transactions of major IT companies such as Apple, Google, Microsoft, Amazon, Intel, and Uber, and even motor companies such as Audi, BMW, and Mercedes. Consequently, they are bound to hire more and more spatial data scientists. Based on such business trend, this course is designed to present a firm understanding of spatial data science to the learners, who would have a basic knowledge of data science and data analysis, and eventually to make their expertise differentiated from other nominal data scientists and data analysts. Additionally, this course could make learners realize the value of spatial big data and the power of open source software's to deal with spatial data science problems. This course will start with defining spatial data science and answering why spatial is special from three different perspectives - business, technology, and data in the first week. In the second week, four disciplines related to spatial data science - GIS, DBMS, Data Analytics, and Big Data Systems, and the related open source software's - QGIS, PostgreSQL, PostGIS, R, and Hadoop tools are introduced together. During the third, fourth, and fifth weeks, you will learn the four disciplines one by one from the principle to applications. In the final week, five real world problems and the corresponding solutions are presented with step-by-step procedures in environment of open source software's. Professor Joon Heo from Department of Civil and Environmental Engineering, Yonsei University  Contact ICTL(ictl@yonsei.ac.kr) for related inquiries

Students

68

G-MOOC

Spatial Data Science and Applications

Professor

Dae Ryun CHANG,

Learning Period

01-03-2022 ~ 02-28-2023

Course Introduction

This course will act as the culmination of the Specialization: International Marketing & Cross Industry Growth. The aim is to help you apply what you have learned during the 16 weeks of the 5 courses and conduct an "action learning" project that will consist of the following: Situation Analysis for their chosen company or brand. Marketing Mix Analysis for their chosen company or brand. Cross Country Innovation Plan when expanding abroad. Cross Industry Innovation Plan when sourcing ideas or expanding into another industry. All of these analyses will have templates that will be explained in the video lectures using an exemplar case, "Yuhan Kimberly." You will be required to choose a company on which these analyses will be performed. As such, the intent will be to provide you an integrated set of insights and application to a chosen managerial situation and problems at hand in the context of a specific region or country. You will be required to also choose another industry (from the ones covered in the Specialization: B2C, B2B, Healthcare, Hospitality, Entertainment, Sports) when developing your Cross Industry Innovation Plan. For example, if you work for a company in the Healthcare industry and have analyzed that company, you should then conduct a Cross Industry Innovation project using concepts from a different industry such as Entertainment. Professor Dae Ryun Chang from Marketing Department at Yonsei School of Business Professor Sunmee Choi from the Service Management Department at Yonsei School of Business Contact ICTL(ictl@yonsei.ac.kr) for related inquiries

Students

53

G-MOOC

International Marketing and Cross Industry Growth Capstone Project

Professor

SHIN HYUN HAN

Learning Period

01-03-2022 ~ 02-28-2023

Course Introduction

In addition to discounted cash flow method, multiple method is one of the most popular methods of firm valuation. PER is often used among financial professionals to make a quick-and-dirty estimate of a firm value. In this course, you are going to learn the concept and usage of PER, PBR and PSR. In addition to these basic multiple ratios, you are going to learn how to make an estimate of enterprise value and founder’s ownership before and after additional funding. Startups require a number of financings before IPO. After taking this course, you are going to be able to answer questions such as What the price per share should be given the startup’s estimate of earnings in the future; How many shares the founder should give up to raise additional capital; and so on? In the discounted cash flow method and multiple method, you are always given earnings or cash flows to make estimate of firm value. In this course, you are also going to learn how to generate cash flows or earnings from the financial statements. After taking this course, you will be able to understand the meaning of financial statements such as balance sheet, income statement and cash flow calculation.   Professor Hyun Han Shin from the Finance department in Yonsei School of Business Professor Saeyeul Park from the Finance department in Yonsei School of Business Contact ICTL(ictl@yonsei.ac.kr) for related inquiries 

Students

43

G-MOOC

Valuation for Startups Using Multiple Approach

Professor

언어연구교육원 한국어학당

Learning Period

09-26-2022 ~ 02-28-2023

Course Introduction

[소개/ Introduction]본 강좌는 초급 수준의 한국어를 학습합니다. 20개의 과와 40개의 항으로 구성되어 있으며 각 항은 대화, 어휘, 문법, 과제 등으로 구성되어 있습니다. 한국말을 처음 공부하는 학생들을 위해 한글 특강도 준비되어 있습니다. 학습자들은 본 강좌를 통해서 일상 생활에 필요한 생존 수준의 표현들을 공부하게 됩니다. 또한 본 강좌는 연세대학교 한국어학당이 발간한 새연세한국어1(어휘와 문법, 말하기와 쓰기, 듣기와 읽기)의 내용을 담고 있으며, 본 강좌를 마친 후에 학습자들은 쉬운 한국말 문장을 읽을 수 있고 기초적인 의사소통을 할 수 있습니다. You can learn beginner-level Korean through this course. It consists of 20 modules and 40 units that cover Speaking, Vocabulary, Grammar, etc. In addition, Yonsei Korean Language Institute also provides special Korean Hangeul lectures for those studying Korean for the first time. Through this course, you will learn key expressions necessary for daily life. Also, the content corresponds to the New Yonsei Korean 1 (Vocabulary and Grammar, Speaking and Writing, Listening and Reading) textbook published by the Yonsei Korean Language Institute. After completing the course, you will be able to read easy Korean sentences and communicate in basic Korean.   Section Sample Course Online Korean at Yonsei Basic 1  Online Korean at Yonsei Basic 1 Interactive* 금액 Tuition fee 무료 For Free 유료 Paid 제공 콘텐츠 Contents Provided 이러닝 콘텐츠 2과 2 Modules 이러닝 콘텐츠 20과 (전체) All 20 Modules 운영 기간 Course Period 상시 오픈 No restrictions   1년 4개 학기 (1학기 10주) 운영 4 semesters in a year (10 weeks per semester) 질의응답 Q&A X X O 과제 Assessment X X O 과제 첨삭 Assessment Feedback X X O 시험 Exam X X O 수료증 Certificate X X O   * To be launched in 2023 Spring.   [수업계획서/Syllabus] 주(Week) 학습내용(Contents) 1주 1과 인사와 소개 2과 물건 2주 3과 학교 4과 친구 3주 5과 고향 6과 학교생활 4주 7과 음식 8과 하루 생활 5주 9과 주말 10과 지난 일 6주 11과 약속 12과 가족 7주 13과 쇼핑 14과 생일 8주 15과 전화 16과 교통 9주 17과 길 찾기 18과 날씨와 계절 10주 19과 여행 20과 방학과 휴일   [레벨 참고/ Level reference] CEFR TOPIK Online Korean at Yonsei A1 Level 1 Basic 1  A2 Level 2 Basic 2 B1 Level 3 Intermediate 1 B2 Level 4 Intermediate 2 C1 Level 5 Advanced 1 C2 Level 6 Advanced 2   [가격 참고/ Price reference] 수업료 Tuition fee 정규과정* Regular Program Online Korean at Yonsei** Basic 1 Korea won 1,770,000 300,000 * 대면 수업(Face-to-Face classes) ** 비대면 수업(Online Classes)   [문의처] 연세대 한국어학당: ysklissp@yonsei.ac.kr/ https://yskli.com

Students

40

[Yonsei KLI] Online Korean Yonsei(O.K. Yonsei)

Online Korean at Yonsei Basic 1 Sample

Professor

HONG Daesik, Kim Seong-Lyun, Kim Kwang Soon, Chae Chan-Byoung, Songkuk Kim

Learning Period

01-03-2022 ~ 02-28-2023

Course Introduction

This course will provide an introduction and history of cellular communication systems that have changed our lives during the recent four decades and will become an essential and inseparable part of human life. The principles of wireless communication theory are covered with emphasis on the essential concept delivery to non-major learners in the easiest way. Then, it will be covered how such principles are realized and how multimedia services can be delivered in practical LTE cellular systems by which learners are connected and enjoys together in their lives. After completing this course, learners will be able to understand What a cellular system is and how it has been developed so far The very basic principles how information can be delivered efficiently using radio How such principles are realized in LTE systems. How people can be connected and multimedia services can be delivered in LTE systems   Professor Dae-Sik Hong from Department of Electrical & Electronic Engineering, Yonsei University  Professor Kwang-Soon Kim from Department of Electrical and Electronis Engineering, Yonsei University  Professor Chan-Byoung Chae from Department of Integrated Technology, Yonsei University Professor Seong-Lyun Kim from Department of Electrical & Electronic Engineering, Yonsei University Professor Song-Kuk Kim from Department of Integrated Technology, Yonsei University Contact ICTL(ictl@yonsei.ac.kr) for related inquiries

Students

37

G-MOOC

Wireless Communications for Everybody

Professor

SHIN HYUN HAN

Learning Period

01-03-2022 ~ 02-28-2023

Course Introduction

This is a peer review course. In the capstone project, you are going to apply what you have learned in the previous courses. The final output from this project is an estimation of a firm. You can choose either a public company or a startup depending on the availability of information on the firm. If you have your own startup, then you can do this capstone project on the startup. If not, then you can do this project of a public company. Therefore, the first step is selecting an actual company that you are interested in. Next, you have to do the research on and describe the firm’s industry and business. Based on your research, you make an estimate of firm’s growth, cash flows and earnings. In order to do this, you need to apply what you have learned in financial statement analysis. Once you find firm’s cash flows and earnings, you can apply what you have learned in discounted cash flow method and multiple methods to find the value of the company. In addition to the valuation, you will be given a hypothetical project and have to decide whether to take the project if the opportunity is given to the company of your choice. Be doing this Capstone project, you will complete your understanding of valuation and financial analysis of startups. Professor Hyun Han Shin from Finance Department  at Yonsei School of Business Professor Saeyeul Park from Finance Department at Yonsei School of Business Contact ICTL(ictl@yonsei.ac.kr) for related inquiries

Students

30

G-MOOC

Valuation and Financial Analysis for Startups Capstone
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